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  • Jeff Buckley: Grace
  • Roy Orbison: A Black & White Night
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what i'm reading:

  • Chip Heath: Made To Stick
  • Gary Gach: The Complete Idiot's Guide To Buddhism

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May 15, 2008

why passion majorly matters.

AttentionMax has a great post on why passion matters.

My favorite point:
"Businesses with passion tend to excel in these areas, while businesses that don’t tend to just get by or break. I know - this is all obvious. But the irony is that most businesses and brands I encounter come up short.

It’s probably because passion is not something that can be bought, outsourced or faked. Rather, the presence of passion has more to do with an authentic and fierce desire for your product to really change the game. Of course, it also has a huge amount to do with the CEO and leadership. It has to do with hiring and grooming an employee base that is culturally aligned and motivated with a real stake in the outcome. Same for investors, advisors, customers and partners."

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Comments

Thanks for the props. Talk to you later. Max

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